Yes, Your Boring Self Can Write Interesting Blog Content for Your Law Firm
Being quiet, knowledgeable and tactful makes you a good lawyer, but it does not help yo u compete for attention with everyone else out...
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giuliano114
Nov 18, 2022
Is a Teacher the Right Person to Write Your Law Firm’s Blog?
In the midst of the Great Resignation, a lot of people are starting to feel that their jobs are pointless. You know that your work is...
giuliano114
Nov 11, 2022
ContentBot Can Help You Save Time on Writing Content for Your Law Firm’s Blog, but It Has Some Limit
Examples of the most egregiously awkward and tone-deaf writing that natural language processing (NLP) bots can produce make for effective...
giuliano114
Nov 4, 2022
Read These Copywriting Books to Get Inspiration for Your Law Firm’s Blog
No matter the topic, the hardest part is the part where you just have to sit down and put words on paper, and the hardest part of that is...
giuliano114
Oct 28, 2022
Readability Checkers Can Give You a Bot’s Perspective on How Easy Your Content Is to Read
Google is constantly updating its algorithms to assess how relevant a given web page is to a given search query and how easy it is for a...
giuliano114
Oct 21, 2022
What Google’s Inability to Interpret Poetry Means for Your Law Firm’s Blog
Natural language processing (NLP) bots are adept at remixing human speech into utterances that are grammatical enough to be...
giuliano114
Oct 14, 2022
Does Your Law Firm’s Blog Have Too Many Keywords?
One of the more benign forms of entertainment one can find on the Internet these days is to peruse old web pages that the Wayback Machine...
giuliano114
Oct 7, 2022
In Defense of Stating the Obvious on Your Law Firm’s Website
Perhaps you had a professor in law school who reacted with outrage when first-year law students did not know what a tort was or had never...
giuliano114
Oct 1, 2022
The 4 Elements of an SEO-Friendly Blog Post
Google’s algorithms are changing all the time, and there is robust debate among search engine optimization (SEO) professionals about...
giuliano114
Oct 1, 2022
Can Natural Language Processing Bots Help You Overcome Writer’s Block?
You may not have ever heard Bernie Taupin’s name, but if you are a Baby Boomer, a member of Generation X, or a Millennial, you have heard...
giuliano114
Sep 18, 2022
SEO Maintenance Questions to Ask on Boring Summer Days
It’s too hot to go out, and there are only so many consecutive hours that you can stand to devote to workin g on your current cases. ...
giuliano114
Sep 7, 2022
3 Outdated SEO Strategies to Avoid
Having someone who is already an employee of your law firm is the least expensive option for getting started with content marketing, but...
giuliano114
Sep 2, 2022
The Twilight of SEO?
Ever since millennials allegedly slew the dinner napkin, it seems like more and more of the things we have become accustomed to are going...
giuliano114
Aug 25, 2022
Call-to-Action Text and Your Law Firm’s Content Marketing Strategy
Imagine that you write an informative blog post and post it on your law firm’s website. Your post, which is several thousand words long,...
giuliano114
Aug 17, 2022
How Technical Should the Blog Posts on Your Law Firm’s Website Be?
Many lawyers will tell you that their experiences in law school required them to learn a whole new way of reading. Not only must law...
giuliano114
Aug 8, 2022
FAT Is the Missing Ingredient in On-Page SEO
Sam the Cooking Guy, whose cookbooks and YouTube videos improved so many people’s kitchen skills during the pandemic, is fond of saying...
giuliano114
Jul 24, 2022
Your SEO Superpower Is Being a Real Lawyer
The worst and most malicious content on the Internet, the character assassination, conspiracy theories and sales of illegal drugs, tends...
giuliano114
Jul 12, 2022
Four Enemies You Meet While Content Marketing
Imagine that content marketing for your law firm is a game of Super Mario Bros. You just want to make an informative, user-friendly...
giuliano114
Jul 7, 2022
How to Write Blog Post Titles That Humans and Search Engine Bots Will Love
Lawyers tend to have a way with words. Perhaps, when you took AP English in high school, you used to impress your classmates during the...
giuliano114
Jun 30, 2022
Cracking the Nut Graph for Successful Content Marketing
The most effective law firm blog posts are the ones that summarize their main points in the introductory sentence, are consistent with...
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